Bo is a new character created by Ogilvy Chile for one of Nestle’s brands in the South American market.
To introduce Bo, Ogilvy and Beatmap developed a micro-site to show Bo in an imaginary world through a flipbook. Beatmap then gave life to this world through an interactive micro-site, using a mixture of 3D and 2D graphics.
In this online application the user is presented with a pop-up book that has animations activated by user interaction.
Hot Express offers a service that allows anybody in Chile to order from a US based business without having a US based delivery address and have the order delivered to their home or office in Chile.
Beatmap was asked to create a fun 3D animation to explain how the service works. The video also includes detailed instructions on how to order online through a vendor like Amazon.com to an audience that is not familiar with this process.
[flowplayer src=”bmg/wp-content/uploads/other-assets/project-assets/ecopanel-maintenance/Beatmap-EcoPanel-Maintenance.mp4″ width=”710″ height=”410″ splash=”bmg/wp-content/uploads/other-assets/project-assets/ecopanel-maintenance/Beatmap-EcoPanel-Maintenance-Video-Main.jpg” alt=”Ecopanel – Solar panel maintenance video” title=”Ecopanel – Solar panel maintenance video”]
About the project
Ecopanel, a manufacturer of eco-friendly solar water heaters for residential homes, is one of our first clients in the Chilean market. In the past, we created their original promotional video to explain to investors and clients how their technology works. We are happy to work with start-ups to help them visually communicate their ideas.
In addition to that video, our 3D animation team developed this training video to show buyers of the Ecopanel water heater how to maintain it after installation.